Mar 25, 2019
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3
min read
The leading SSAI provider will showcase the latest developments in monetizing live and VoD content, with new features to optimise yield from programmatic demand, low latency live streaming, MPEG-DASH, CMAF and data security.
Staines-upon-Thames, UK, 19th March 2019 – Yospace will be demonstrating its premium server-side ad insertion (SSAI) capabilities at this year’s NAB show.
At the show, Yospace will be showcasing how to scale programmatic with low latency for major live events; implement a joined-up monetization strategy across live and VoD; monetize DRM-protected content using MPEG-DASH or HLS with CMAF; protect first-party viewer data from exposure to third parties.
Yospace is the foremost provider of server-side ad insertion (SSAI) technology in the world today. Its solution allows live streams and on demand (VoD) content to be monetized for OTT in a way that is true to the seamless viewer experience of linear television, while opening up benefits of digital advertising such as one-to-one addressability and real-time measurement.
Yospace was the first to publicly demonstrate SSAI in a live stream, with ITV in 2012, and today services major broadcasters and network operators across the globe, including DIRECTV and FOX in the USA; Sky Media, ITV, BT Sport, Channel 4 and STV in the UK; Telia and TV4 in Sweden; Optus, Nine, and Seven West Media in Australia.
In early 2019 Yospace was 100% acquired by RTL Group.