As pioneers in server-side ad insertion and with a decade of experience servicing the world's foremost broadcasters, there is no better solution for broadcasters to monetise VOD and live content without sacrificing quality and reliability.
We support HLS+TS, HLS+CMAF and MPEG-DASH. Our solution is DRM transparent and many of our customers use a combination of FairPlay, WideVine and PlayReady schemes to protect their content.
Our solution leverages your existing ad server and audience tracking solutions to perform the user targeting. VAST or VMAP compliant ad platforms are supported. A wide range of configuration options make integration and validation really straightforward.
Yes, our geographically distributed platform is specifically designed to support the large audiences that are associated with live sport and event television. The service is trusted by some of the world's largest sporting rights holders. It is designed to work alongside your existing single or multi-CDN strategy for the delivery of the binary video data to end users.
Ad transcoding is a core function of our solution. By normalising ad content we can not only better guarantee the user experience from a qualitative perspective (such as audio level normalisation), but it also guarantees stream integrity -- ensuring that an ad cannot "break" a user's streaming experience. Ad transcoding takes place automatically, although we have APIs to allow pre-loading of ad assets as part of the ad trafficking process by your ad operations teams.
For source signals that don’t already have in-band SCTE-35 signalling identifying ad breaks, we provide a software component, the ESAM Automation Gateway, that integrates with live automation data to determine programme and ad breaks, which are then injected into the stream for onward processing by your encoding workflow.
Our solution is designed for highly dynamic ad break patterns. Unscheduled breaks, early or crashed returns into content are supported.
We require that you have encoded your VOD catalogue in either HLS or MPEG-DASH – how you achieve that is entirely up to you. To achieve frame-accurate ad insertion, your VOD encoding should ensure that segment boundaries coincide with the known insertion points.
We support acquisition and encoding of VOD titles as part of the solution which includes frame-accurate segment conditioning.
Yes and this is our recommended approach. We do however support single pod VAST responses in combinationwith a "placement template" that you define.